Everyone has a mom. That means Mother’s Day can be a great marketing opportunity for your business. If you sell a product or service that can benefit mother’s, take advantage of this holiday…
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Lead magnets are a great way to grow your email list. Even if your company isn’t ready for email marketing, it’s important to start collecting emails right away. If you collect emails right from…
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For small business owners and entrepreneurs who are focused on running and growing their business, marketing can seem daunting. I’ve been working with small businesses for over five years and they often talk about…
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You may have heard that Pinterest can be a major driver of web traffic. You may have also noticed (if you follow me) that I’ve been working on upping my Pinterest game lately. I…
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With the April holidays behind us and the beginning of April already here, it’s time for another goals check-in! How did you do on your goals in Q1? Have you planned your Q2 goals?…
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The first day of spring has come and gone and even though it’s doesn’t feel like spring just yet in NYC, it’s time to focus on doing some spring cleaning. You might think about…
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As you start and grow your business, especially in a service based model, you may find that you have one or a few customers that aren’t a good fit. It could be because you…
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As I try to become more productive so that I can continue to find enough time to work at my day job, work for my freelance clients, and grow my other side hustles, I…
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I can’t believe it’s already daylight savings time, the year is already going by so fast! We “spring forward” tonight which means we lose an hour BUT it will be light out later. This…
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I am traveling A LOT this Spring. While traveling and seeing friends and family is fun, it does put a bit of a strain on my side hustles. I’ll admit I’m not the best…